Privacy Policy

The security of your data and your privacy are also our priority. We therefore make every effort to keep all your details safe, always with the greatest discretion, transparency and respect possible. Below is as concise and clear a description as possible of how we collect, store and process your data, as well as your rights, under the General Data Protection Regulation - Regulation 2016/679 of 27 April.

1. DATA REQUESTED AND ITS USES - CUSTOMER ACCOUNT REGISTRATION

my HI-FI HOUSE clearly requests the following mandatory details from its customers during the account registration process:

  • First and last name(s);
  • E-mail address;
  • Access password.

These details are required to register on the site, to access the purchase functions and other features, as well as to unequivocally identify the registered person. If you make a purchase, the following are also requested:

  • Gender
  • Date of birth
  • Full address (including street and house/floor identification, town, postal code and country)
  • Mobile phone
  • Tax identification number.

These serve to speed up the order shipping and payment process.
a) Gender - information used to identify contact prefixes ("Mr", "Mrs", etc.) and may be used in selecting the presentation of products and/or promotions targeted at a specific audience;

b) First and last name(s) - mandatory information used for identification and in contacts with the customer (by e-mail or telephone, if necessary), as well as being crucial in processing and shipping orders (order labels) and in billing processes (issuing invoices, receipts, etc.);

c) Date of birth - information used essentially for legal control of customer eligibility (minors are not allowed to make purchases), and may also be used in selecting the presentation of products and/or promotions targeted at a specific audience;

d) E-mail address - mandatory information, being the element that unequivocally identifies the customer, also serving as the preferred means of contact between my HI-FI HOUSE and the customer in the order and product shipping process, in addition to clarifying questions or information; if the customer expresses this wish during the registration process, in the appropriate form field, the e-mail will also be used to send newsletters and/or promotional campaign e-mails;

e) Access password - an exclusive key of the customer, mandatory to complete, stored on our servers in encrypted form, to which we have no access, whose sole function is to serve as a secure access key to the user's account, and only by them;

f) Full address - information required for shipping orders (identifies the recipient, being printed or written on packaging or envelopes) and may also be used to complete invoices/receipts;

g) Mobile phone - used only for urgent direct telephone contacts (by call or SMS) or as a way to speed up order processing (information about temporary unavailability of products in express orders, payment errors, clarification of problems, etc.);

h) Tax identification number - optional information used only to complete invoices and/or receipts, when provided/requested by the user;

2. PERSONAL DATA FROM CONTACTS VIA E-MAIL - CONTACT FORMS

The contact forms available at myhifihouse.com request the completion of "name" and "e-mail", which are used solely and exclusively to compose headers (identification and e-mail for the reply destination) and the body of the e-mails sent - this data is not stored in specific databases nor used for any other purpose, nor is it associated with accounts or other elements. This data sent via contact forms is only kept in the e-mail server history for one year, after which it is deleted.

3. PERSONAL DATA FROM CONTACTS VIA E-MAIL - NEWSLETTER SUBSCRIPTION

The data collected in this form is used to send newsletters and/or promotional campaign e-mails. It will be added to a database for this sole purpose, and the customer may request its removal at any time.

4. PURCHASE HISTORY AND ITEMS ADDED TO THE CART - REGISTERED CUSTOMERS

For customers with a created account, all information associated with online purchases (items, amounts, VAT, delivery addresses, dates, different order statuses, etc.) is stored in a database and processed in a History, always accessible to the customer from the "Personal Account" page. This History serves as a reference in resolving any problems. Information about each customer's purchases may also be processed to generate a selection of products and/or promotions targeted at a specific audience.

The Shopping Cart is a virtual system for storing items that may be purchased together in a purchase process. Items added to the Shopping Cart are recorded in a database and remain associated with each customer's Shopping Cart until they remove them. This process aims to make things easier for the Customer during the process of selecting and choosing items across their various possible visits to the site. If the customer has authorized the use of e-mail for sending newsletters, the system may periodically send a reminder e-mail about products pending in the Shopping Cart.

5. SHOPPING CART - UNREGISTERED VISITORS

The Shopping Cart also allows unregistered visitors to store products. In this case, no personal data is stored or associated, and that Shopping Cart selection is only kept during a visit session, in server memory. It may also be temporarily stored (for a maximum of one year) in small files in the visitor's browser (cookies), in order to speed up the visit and the visitor's selection process.

6. METADATA AND COOKIES

Data such as the time and date of accesses to the site, pages visited, browsing time on pages, links selected, the visitor's country of origin or other visit details may be collected. This data is entirely anonymous, is not associated with any visitor or registered customer, and serves solely for studies of general preferences and behaviours, aiming to adapt the site to visitor trends or other improvements.
As a means of storing, communicating or acquiring data, small text files in the user's browser called cookies may be used. For more precise information about cookies, please consult the Terms and Conditions.

7. DATA OF MINORS

Accounts of customers under 18 years of age are not permitted. In the event that non-compliant accounts are registered, those accounts and their data are deleted.

8. SENSITIVE DATA

Some data collected and stored may be considered more sensitive, namely the type and quantity of items purchased. However, the collection of this data is essential for the correct and complete processing of orders. We undertake to keep this data, as well as all other data, securely and discreetly.

9. DATA STORAGE AND SECURITY

All the personal data indicated above, whether information entered by the customer or automatic information relating to products purchased, views, payment methods, metadata collection, e-mail and other interactions with the myhifihouse.com site, is stored in secure databases, accessible only via the online platform and by duly authorized, credentialed and identified users. Personal and private data and all e-mail are kept in a database exclusive to my HI-FI HOUSE. Metadata collected via the Google Analytics tool is kept on a Google server, with exclusive access by the my HI-FI HOUSE administrator.

All virtual data is fully protected by electronic security means, including data encryption between the server and the customer's equipment.
Regular backups of all data are made in order to guard against data loss. These backups are encrypted and kept in a secure location inaccessible to unauthorized persons.
Physical data media (on paper) may be created in the following circumstances:

  • Labels with name and address for order packaging - accessible to the carrier and recipient;
  • Printed receipts containing name, address (and, optionally, VAT number) - accessible and addressed only to the customer;
  • The labels with name and address and the invoices/receipts are intended solely for the customer, their final destination being the customer's decision, and any printed copies in our possession are destroyed after the order is shipped.

10. DATA PROCESSING

All personal data obtained directly or indirectly through this website will be used solely and exclusively by my HI-FI HOUSE, and the access to and processing of personal data is only carried out manually when necessary for the correct execution of customer requests.

Automatic data processing may occur in the following circumstances:

  • Metadata (anonymous) may be processed only for statistical purposes;
  • Individual purchase histories or products pending in the Shopping Cart may be analysed to generate personalized e-mail contacts (if the customer authorized the use of e-mail for marketing actions);
  • Individual purchase histories may be analysed to calculate bonuses to be awarded to the customer, gift vouchers or other promotions;
  • E-mail may be automatically processed to send newsletters or other promotional actions (if the customer authorized the use of e-mail for marketing actions);

Manual processing may occur in the following circumstances: order processing; editing or deletion of data at the request or direct intervention of the customer.

11. DATA ACCESS AND USE ON OTHER PLATFORMS

No data is shared with third parties. However, third-party tools are used as an essential means of processing and handling data, namely:

  • Anonymous data is sent to and processed on Google Analytics servers, solely for statistical processing and analysis;
  • Billing data (name, address, VAT number) is entered and stored in the billing system - an essential process for compliance with tax rules. This data is entered and handled by my HI-FI HOUSE employees (duly authorized and credentialed) and only they have access to this data, and only when strictly necessary. This data is also communicated to the Tax Authority (as part of a tax obligation);
  • Name and e-mail may be used to send direct communications (when duly authorized by the customer) through an e-mail marketing platform (MailChimp, E-goi, etc.), being stored until the customer requests removal;
  • Data such as name, items purchased and purchase amounts may be shared with payment platforms (PayPal or others), this procedure being necessary for the correct processing of payments, and the customer is informed of this.

Only duly authorized my HI-FI HOUSE employees may access customers' personal data. This access occurs solely and exclusively when necessary and is always carried out through platforms with access control and logging. In the case of physical (paper) records described above, when they exist and are stored, they are filed in a restricted-access cabinet.

12. DIRECT MARKETING

my HI-FI HOUSE will not use contact data for marketing actions, except where the customer explicitly selects the option during the registration process, authorizing the use of the e-mail address provided for the manual or automatic sending of newsletters or personalized contacts about product updates, promotions or other information, where applicable.

13. PAYMENT DATA

We do not collect or store bank, card or other payment-method data.

  • Payment by bank transfer or Multibanco reference is solely the responsibility of the customer and the banking institution, and only the execution of the operation and the respective holder, date and amount are communicated to us by the bank or the customer;
  • Payments by PayPal or through other similar institutions/companies are the responsibility of the company and the customer, and we only record and associate with each order the payment method and the date of its execution. Some data may be shared with these companies for the correct payment process, as mentioned above.

14. CUSTOMER RIGHTS

As is the Customer's Right, we will always and on every occasion try to handle personal data with the greatest transparency, fairness and the greatest possible security.

The customer always has access to Viewing, Changing, requesting Restriction of Processing, requesting Portability or Deletion of their personal data held in my HI-FI HOUSE files, through the Personal Account interface or, if necessary, by request by e-mail to: comercial@myhifihouse.com

15. DATA

For any questions about our Privacy Policy or for broader clarifications, please contact us, and we will be happy to try to answer your questions, as well as to help with any procedures.